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Peach Property Group leads the German luxury real estate sector


04.10.2011
  • BulwienGesa confirms: Peach Property leads luxury residential property sector 
  • The Peach Property project „yoo berlin“ reveals very good value for money and the Hamburg „Harvestehuderweg 36“ project good value for money
  • Defined benchmarks set luxury residential property apart from the market and highlight quality differences

Zurich, Switzerland/Munich, Germany, 4 October 2011 – According to a recent study conducted by BulwienGesa, the Swiss real estate developer Peach Property Group AG (www.peachproperty.com), a Zurich-domiciled company with branch offices in Cologne, has continued to build on its leadership in the German luxury real estate sector. The Swiss company scores particularly well with respect to the quality of area and location of its construction projects and reveals good to very good value for money. All projects are centrally located and close to cultural facilities in top German locations. The additional services offered are further testimony to Peach Property Group’s broad experience in this field. The company has established Swiss quality standards in Germany; standards that are very much appreciated by the very demanding clientele of the luxury property sector.

BulwienGesa AG, one of Germany’s largest independent market research and consultancy companies, has analysed Peach Property’s „yoo berlin“ project and the „Harvestehuderweg 36“ project in Hamburg. The study looked at a number of companies active in the luxury real estate sector and compared them. 13 projects were included in the ranking in Berlin, including „Belle Etage“ by Groth Development GmbH & Co. KG and „Palais Theising“ by Frankonia Eurobau AG. Among the eight luxury real estate projects analysed in Hamburg were the „Altsterwohnen“ and „Alstervillen“ projects undertaken by Belvedere Vermögensverwaltung GmbH and „Sophienstrasse“ by Frankonia Eurobau AG. The benchmarks used by the study included the quality of the area and location, image, marketing concept, product design and additional service. Such benchmarks set the luxury real estate projects assessed apart from the rest of the market and highlight the differences in quality they offer.

The Swiss developer Peach Property Group, which looks back only on a very short history on the German property market, has performed particularly well in this comparison. As well as the quality of location and the high standard of service, Peach Property Group’s projects also reveal an especially strong image and brand. In particular, the Berlin project, conceived in collaboration with the renowned London-based real estate design company „yoo“, currently enjoys especial prominence on the market as Berlin’s highest quality product. In Hamburg, the „Harvestehuderweg 36“ project reveals the second highest brand quality after the Sophienterrassen by Frankonia Eurobau AG. According to BulwienGesa, the „yoo berlin“ project also currently reveals the best value for money compared with other luxury properties in Berlin. In Hamburg, the „Harvestehuderweg 36“ project ranks 2nd with good value for money.

„The results of the recent study confirm that we’re on the right track. We look to the long-term and want to make sustainable investment. For this reason, we make a conscious selection of our projects and develop these to the highest level,“ Dr Thomas Wolfensberger says, CEO of Peach Property Group.

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